How to make bank
Good morning. You win some, you lose some... This week, we are winning!
What's the sitch?
Champion's Mojo wins "Best Single Podcast Episode" from w3
New deal at CG Sports Publishing
Top 5 Finishes at the ISL Stage for Jacob Pebley and Natalie Hinds
Mandy Marquardt teams up with a new sponsor
What else? A member of the CG Sports team is trying to win a costume contest this Halloween... I won't name names, but please send in your recommendations. Best idea might just appear in a future newsletter.
ATHLETES IN THE MEDIA
ISL Season 2 is Firing
Natalie Hinds and Jacob Pebley finish Top 5 in the first series of matches. Pebley, competing for DC Trident, finished 2nd in the 200m Backstroke and 5th in the 100m Backstroke, along with two top 6 relay performances. Hinds, with the Cali Condors, came in 5th for the 100m Freestyle, and anchored for multiple Top 5 relay finishes. Can't watch live? Stay up to date on all the results!
Mandy Marquardt x Mammoth Creameries
Professional track sprint cyclist, Mandy Marquardt, partners with low-sugar frozen custard brand to bring awareness to the Type 1 diabetes community. Lemon Buttercream is Mandy's favorite flavor - go and get some! Full press release is available here.
"Saving Lives is Always in Season"
Elizabeth Beisel, Missy Franklin, Rowdy Gaines, Cullen Jones team up to raise awareness with the National Learn to Swim Campaign, by USA Swimming and Phillips 66. The campaign will run through October.Get involved or find a pool near you!
CEJIH EXPLAINS
How We Got Into Publishing
We recently added a new division here at the company - CG Sports Publishing. Last year we went through a pretty grueling process in finding the right publisher for Elizabeth Beisel's memoir, Silver Lining. It was a huge learning experience but it taught our team that we needed to create better opportunities for athletes to get their stores published.
Here are a few reasons why we took the risk to start our own publishing label:
1. More athlete's need to own the rights to their work: In traditional publishing deals the author or athlete is required to give up ownership of their work to the publishing house. Final editing rights, photos, story points and even the book cover - the athlete is not part of the process. We wanted to provide an opportunity for athletes to have full ownership over their book and be part of the publishing process. The athlete is often the best person to promote, market and help create the best piece of work for publishing, so empowering them will get the best results.
2. Capitalize on your market value: The timeline to getting a book published is 2 to 3 YEARS. This does not include the time it takes to write a manuscript. With such a long and unpredictable timeline it makes it very difficult for athletes to release their books when their athletic career and market value are at its peak. We wanted to change this and help more athletes realize their publishing goals while they were still competing or shortly after. We have several new releases that we will be announcing soon ahead of the Tokyo 2021 games.
3. Continue building your brand: An athlete owned book where they control the rights can be one of the most powerful marketing tools for an athlete's brand during their career. It can literally change the course of an athlete's career for future events, speaking engagements and even sponsorship deals. A published book provides a view into an athlete's life, personality and soul that can connect with fans in an extremely personal way. For us, the day when an athlete gets to hold their published book for the first time is always an incredible experience.
SPONSORED BY NAV.IT MONEY
Finances by Women, Wealth for All
Unsure about your finances? Not sure where to start? *Enter Nav.it*
Created in 2019, Nav.it Money is designed to change the narrative around money to be gender inclusive, positive, and practical. What comes along with that?
Build saving and spending confidence
Get comfortable talking finance
Track your investments, income and expenses
Talk with a coach one-on-one to stay educated and financially healthy
Download the Nav.it app to explore and access all Nav.it Premium features for free!
CURRENT HAPPENINGS
Ball Game from the Backseat
With masks and physical distancing showing limited, if any, signs of going away soon, drive-in watch parties have stepped into the sports world. Dodger Stadium is hosting World Series watch parties, requiring fans to stay inside their car with a radio broadcast to listen in, and a 60-foot screen to watch the games for $75 per car. Down in San Diego, CA, a similar experience was presented for an additional $100, complete with concessions and souvenirs, for a price of $175 to watch the Padres play at Petco Park.
Parking lot parties without the tailgate...Will you be watching from home or going for the game day feel outside the stadium?
PODCASTS
Champion's Mojo - Ep 86: Greg Meehan, "Confidence Can Be Built"
If you don't know Greg Meehan, you won't soon forget him or his accomplishments...
2021 U.S. Olympic Women's Swimming Head Coach
2020-2021 is his ninth season as Director of Women's Swimming at Stanford University
3x-NCAA Swimming Coach of the Year and led Stanford to back-to-back-to-back national championships in 2017, 2018 and 2019
Career Competitor - Ep. 62: Rhonda Harper, Founder of Black Girls Surf, Thursday 10/22
Founder of Black Girls Surf
Surf coach of two Tokyo Olympic hopefuls – including Khadjou Sambe, first female surfer from Senegal to represent her country
Preview Rhonda and Khadjou's amazing work in this video before Thursday's episode!
If you haven’t heard an episode of Career Competitor… here’s what Tyson Food’s CTO, Scott Spradley, had to say about his time with host Steve Mellor…
TRIVIA TIME
Breast Cancer Awareness Month
October is Breast Cancer Awareness Month. Each week we will be honoring an individual affected by the illness, or an individual or organization committed to raising awareness. This week, we are sharing Living Beyond Breast Cancer, committed to connecting individuals affected by breast cancer, and educating, providing hope, and supporting individuals through all stages of the diagnosis.
Over the last few weeks, our podcast guests have discussed the importance of relationships, and COVID has certainly brought to light the need for social interactions. Being able to talk with someone who has experienced breast cancer, can share their recovery process, coping strategies, and simply empathize can be a huge benefit for breast cancer survivors and fighters.
UPCOMING EVENTS
"How to Become Financially Well - Prepare for Life after the Podium" presented by Nav.it, Thursday 11/12
Join us for a presentation from Nav.it Co-Founder and CMO, Maia Monell, alongside Financial Expert, CEO of Utor Wealth, Jenifer Sapel on Thursday, November 12 (1pm PST). Topics include:
financial wellness
long-term planning
how mindfulness plays a part in your finances
