Candy corn: sugary delight or Satan’s earwax?

Good morning. It's chicken feed season. 
Or as those of us living in the 21st century know it as: CANDY CORN SEASON! Originally invented in the 1880s, the tri-colored confection has been a long staple of Halloween holidays and your aunt's holiday-themed candy bowl. Current estimations list candy corn production at 35 million pounds per year. 

But this iconic treat is not without contention. There is little agreement when it comes to the "proper" way to eat candy corn. Don't believe us? The next time you see your friends, family, coworkers, or even a random stranger, ask them what the proper way to eat candy corn is. 

In the spirit of Halloween, we will be buying (and eating) copious amounts of candy corn. (There are 35 million pounds of it to parcel out, after all.)

Other big news this week: 

• Dagmara Wozniak has been enshrined in the 2021 St. John's Athletic Hall of Fame.

• Ready, Set, Gold! has launched with an opening video titled "Balance and Embracing Challenges," hosted by Jordan Wilimovsky.

P.S. Nervous about missing upcoming news from CG Sports? Follow us on Instagram (@cgsportsco), Facebook (CG Sports Management), and, of course, our weekly newsletter.

WHAT'S HOT
A roundup of the CG Sports Teams' favorite weekly content from the most 🔥 athletes in the biz.

Natalie Hinds celebrated her swimming career in her hometown of Midland, Texas with family, friends, and members of the Midland community this past weekend. Natalie was inducted into the Midland School District Hall of Legends.

The Tennessee Volunteers opened their dual meet against the Louisville Cardinals by honoring notable alumni members, including Erika Brown. The Volunteers hoisted a banner for Erika, honoring her for being the fastest seed heading into the cancelled NCAA Swimming and Diving Championships.

3x Olympian Maggie Steffens joined the Premier League Fan Fest in Los Angeles, California to discuss the Olympics. She was joined by fellow Olympian Adam Rippon for the event.

CEJIH EXPLAINS
How to loop your agent in

As a professional you will receive business inquiries from many different groups. This can include: governing bodies, companies, sponsors, teams, media companies, journalists, publicists, PR agencies, marketing agencies, authors, local businesses, charities, TV producers, film producers, network producers, apparel brands, equipment manufacturers and merchandisers just to name a few. Inquiries will come in through email, direct message, text, coaches, family, close friends and many other third parties.

As inquiries come in loop in your agent as early as possible. By looping in your agent it demonstrates professionalism and that your time is valuable. An agent will follow up and follow through on all inquiries and report back to you.

Read the rest of Cejih Explains online. 

DEMAND YOUR BRAND
Building Your Brand Team

Teamwork makes the dream work. With a public brand and advertising, there is a team behind the product, the ads, and the mission. When it comes to your brand, you are likely the sole person behind each aspect. But there are several ways to build your marketing, customer service, and sales "team" via your own emails, social media posts, DMs, or handwritten notes. (Yes, we all know a handwritten message goes a long way!)

• Gain brand followers/customers - Have conversations, post on social media, comment on others' posts and related content, gather email addresses

• Marketing - Create, create, create, partner with similar brands, individuals, purchase ads, email your list

• Selling - Close the sale! Track who purchases and how they found your product/brand

• Following Up - Check out who has tagged you in posts, reshaped your blogs, videos, IG posts, or merchandise. Comment, thank them, provide a discount code, or gather their feedback.

This applies for several brand opportunities, including you as an individual hoping to work with sponsors, engage in public speaking events, or sell a product you create.

SPONSOR
Air BnB
Have you started to feel the travel itch? Looking for your next staycation option? Extra space for your family for the holidays? Or a new local adventure, in general? Air BnB has got you covered! The company operates an online database for lodging, vacation rentals, and tourism activities. So, whether you are are looking for a comfy tiny home for your next work trip, a cozy cabin for your holiday retreat, or a hike guided by experienced locals - Air BnB has something for you.

Check out Air BnB for your upcoming travel needs!

PHOTO OF THE WEEK:

Peep one of the newest members of the Midland School District Hall of Legends and her plaque!

ARTICLES YOU MIGHT WANT TO READ
A collection of the CG Sports Teams' favorite random news of the week. 📚

• The Atlanta Braves bested the Los Angeles Dodgers to win their first National League pennant since 1999.

• Ole Miss has officially retired Eli Manning's No. 10 jersey.

• Fall has officially arrived, which means it's cricket fighting season in China!

PODCASTS
Career Competitor
New episode dropping Friday, October 29th!

Three-time Olympian, Erin Mielzynski, joins the Career Competitor podcast this week to discuss skiing (in all forms), growing up in a sports family, and shifting dreams. Catch up with Erin and Career Competitor host, Steve Mellor, on Friday, October 29th!

Catch up with Champion's Mojo

There are a LOT of podcasts available to listen to these days, so in between new episodes, we wanted to help you choose your next listen. (You didn't ask for our advice, but we wanted to offer it anyway.) The holidays are upon us, which means sugar is everywhere. How can we eat sweets but kick the sugar habit? Catch up with Kelly and Maria to learn some tips and tricks on how to navigate sweets/sugar in our diet.

Catch up on EVERY episode at ChampionsMojo.com.

FINANCIAL FITNESS
CG Sports is partnering with Nav.it to bring weekly tips to navigate your finances, increase money mindfulness, and better your financial health.

How to Keep Utility Bills Down by Maddelynn Horn

The average family in the US spends $2,000 each year on utilities.

Cutting utilities out of your budget isn’t exactly an option, but there are plenty of simple and effective ways to save money on your bills. Bonus: these hacks will also help you reduce your environmental impact.

Here is one way to save money on your electric bill:

Maintain your indoor climate efficiently

I like to consider myself lucky for not having air conditioning in my apartment. Don’t get me wrong, humid 90 degree days aren’t too pleasant, but I get to avoid the expenses of paying for AC without having to exert any willpower. I get it, it’s hard to resist keeping the AC on throughout the summer months, but there are many tricks to keep your living space cool without AC. Even if you don’t cut out AC altogether, just reducing your usage will help reduce your electricity bill.

Fans use significantly less energy than AC. In fact, 20 Something Finance found that she could save $128 per month switching from central AC to a ceiling fan. I don’t have a ceiling fan, but I swear by window fans, there’s plenty of information out there about how to use different types of fans efficiently. Coordinating open windows and fans is the most effective way to keep your house cool. Just remember the golden rule: only open the windows when it is cooler outside than it is inside (i.e. mainly at night and in the mornings).

It also helps to keep your blinds or curtains shut during the day to prevent the sun from heating your house. Curtains can also help keep your house warm in the winter. Investing in insulated curtains makes a world of a difference.

Tune in next week to learn the second of six ways on how to keep the utility bills down!