Fuel focus, not distractions

Good morning. It's easy to get distrac...

Do you ever open your phone at a sports bar to check stats and then lose yourself reading about the historic NWSL equal pay victory? Only to come to when you hear the iconic intro of Semi Sonic’s “Closing Time” and the bar tender is doing last call. No one? Just me? Sounds good.

What I mean to say is that it is easy to get distracted in our busy world. Returning from the ceaseless scrolling can make us feel groggy and make it tough to find the motivation to return to what you were doing before.

Cell phones have the ability to put us in touch with loved ones, send breaking news to our palms, provide a distracting game for small children, stream our favorite series, and more. This is all amazing technology, but it can also come at a price: we lose focus.

That's not to say that we should avoid all distractions (hint: that's not possible). But, instead, we should work to provide outlets for ourselves that 1) help us to be more productive throughout the day and 2) help us to feel less guilty in those moments where we do get distracted.

My challenge to you this week is to find an opportunity to step away from technology for a little while. Spend time doing something that will fill your cup, refuel your focus, and provide you with motivation to tackle your next project.

Enjoy your Wednesday, folks.

OTHER BIG NEWS THIS WEEK:

P.S. Nervous about missing upcoming news from CG Sports? Follow us on Instagram (@cgsportsco), Facebook (CG Sports Management), and, of course, our weekly newsletter.

After a devastating accident kept her out of the 2020 Tokyo Paralympic Games, Sam Bosco has returned to competition in dominant fashion.

Bosco collected four gold medals across two European World Cup stops, sweeping the women's C4 time trial and road race in both Ostend, Belgium and Elzach, Germany.

"The placed around my neck [are] tangible reminders of the struggles, tears shed, literal and metaphorical hands helping me back up, happy moments, lessons learned, the team behind the team making it easier to focus solely on racing, and multitudes of continuous hard work to get to where I am today," Bosco posted in her reflection following the two World Cup stops.

If you follow Mandy Marquardt on social media, then you know that she's had a busy spring.

Marquardt spent six weeks (April 8 - May 9) at a training camp in Los Angeles, CA as a member of Team USA's Sprint program before flying to Ontario, Canada and competing at the Tissot UCI Track Cycling Nations Cup (May 12-15). While in Ontario, Marquardt and two teammates posted a new national record in the Women's Team Sprint event (49.989).

The 2022 Mare Nostrum Series splashed into action this past weekend. In Monaco, Coleman Stewart claimed a fourth place finish in the men's 100 fly (52.38).

Next up: Barcelona! The second stop will take place over May 25-26 and Stewart is entered to swim in the 100 free, 100 fly, 50 back, and 100 back.

Click here for entry lists, live broadcasting, results, and more!

Why Sponsors Love Your Blog 

Controlling the narrative is the way to go when it comes to demanding your brand.

One way to do that is to start your own blog. Sponsors see value in authentic writing. Blogging is a chance to pour out details of your day-to-day life, share in-depth reviews of experiences and products, as there's no need to keep it short like a social media caption or only showcase the "highlight reel" of your life, which social media easily becomes. It provides a more inclusive space for all generations of readers to tune in, and opens up the door to extra marketing on their end through blogs shared through newsletters and social media.

What are you waiting for? Get writing! 

Ps. Curious to see some athlete blog examples? Check out Cierra Burdick's "Burd's Word" and Colleen Young's "Overly Authentic!" 

How to Grow on IG

What’s up athletes! Here’s a quick tip on how you can grow your account on IG (and be attractive to sponsors). Sound interesting?

Instagram is pushing Reels hard right now. They are trying to keep up with TikTok, who’s trajectory (and valuation) have been soaring.

Here’s an easy way to knock out some IG Reel content:

  1. Next time your are at an event, take video clips instead of just photos.

  2. Post event, block out 15 mins to make a Reel. We recommend using the app InShot for editing Reels.

  3. Use the video clips from your event. Add some music. Splash in a few effects. And Boom, you just got reeled.

  4. You can do this same process with images too. Organize them, add music and get it posted.

  5. Remember, it doesn’t always have to be from event either. You can gather up the videos clips you took from your week and make that into a Reel as well.

The key is not to overthink it. If you are an athlete who is posting IG Reels 1-2 times per week, you are already in the top 1% of athletes in your market.

Give it a try, let us know how it goes. Click here for an IG reel by Cejih explaining how to IG Reel. 

How would you caption this photo of Alexander Massialas absolutely beaming?

Here's our's: "When someone just told an unfunny joke, but you’re trying to show your support. Not all heroes wear capes."

The Jordan Brand
Peanut butter goes with jelly like Michael Jordan goes with basketball. Some combinations are classics and just can't be beat. Nike has been a proud purveyor of The Jordan Brand since originally partnering with Michael Jordan in 1984. Today, The Jordan Brand has expanded from the original Air Jordan sneaker to include ready-ware and leisure attire as well. 

In addition to providing quality athletic clothes and shoes, The Jordan Brand is committed to showing up for the future. Embedded within their purpose is a commitment to supporting communities and families through education, economic justice, social justice, and more. 

Click here to view all that The Jordan Brand has to offer! 

A collection of the CG Sports Teams’ favorite random news of the week.

Champion's Mojo, Episode #150: "Rick Walker: Architect and Champion of the Sarasota Sharks Masters Team" 

How do you build a successful masters swim team?

World-Class Masters Swimmer and Coach, Rick Walker says that difficult swim practices motivate his team, the renowned Sarasota Sharks, to work harder and that a spirit of camaraderie keeps morale high. Rick joins the show to talk about how he started the Sarasota Sharks Masters Team, his coaching and swimming successes -- and shares tips for others who aspire to do the same.

Catch up on EVERY episode at ChampionsMojo.com.

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