Marketing should be fun!
To those outside of the business world, marketing may seem like a dry topic at times. But if you peek behind the marketing curtain, you will find a lot of people having fun creating innovative ways to promote and sell products, sponsorships, and more.
Case in point: There are clearly some Swifties at American and United Airlines.
Flights to the Super Bowl this week/weekend will feature United Airlines flights UA1989, UA2287, and UA1587 from Kansas City to Las Vegas, as well as UA1995 from San Francisco. American Airlines will also operate flights AA1989 and AA87 going to and from the Super Bowl.
The takeaway:
Keep your finger on the pulse. IT’s clear that there are Swifties and football fans alike at both United and American Airlines and they are in their Marketing Era.
Embrace creativity. Honestly, just have fun. Be solve and brave and put forth ideas that you’re excited about. That’s not only the secret to good marketing, but the secret to enjoying work.
Next time you’re in a marketing meeting, embrace the fun of the planning stages. You never know what you might create!
