Every author should have an audiobook 🎙️

Good morning.

We love our Brand Camp Service and are always excited when we get to launch a new brand! Yesterday, Lindsay Looney launched her new brand, emphasizing the newsletter that she will be publishing as creative outreach.

Here is Lindsay’s new logo and what she had to say:

If you’re an athlete, coach, or team looking to develop your brand, here are three specific reasons why our Brand Camp experience is for you:

  1. You are excited to highlight your unique story in an ever-changing world. By highlighting the various parts of your story that make you you, we can help create a brand that works FOR you and helps you to stand out from the crowd.

  2. You are eager to connect with sponsors and want to formalize your portfolio. Logos are recognizable in the world; websites are linkable on social media sites; and ____.

  3. You want to take the next step in your career. This could mean more than honing your brand logo and website. This could also mean launching a newsletter (typically linked through your website) to communicate with your community, beginning a speaking career, or more.

Regardless of your reason to develop your brand, we hope that the process is smooth and helps you to launch your career into new realms.

Learn more about the Brand Camp process and book a consult today!

Enjoy your week!

— Taylor

Other news this week:

  • Stay tuned for big news from CG Sports Publishing!

P.S. Nervous about missing upcoming news from CG Sports? Follow us on Instagram (@cgsportsco), Facebook (CG Sports Management), and, of course, our weekly newsletter.

Jack Dahlgren

Intern Jack reporting for duty! Watch Jack Dahlgren not miss a moment as he rushes from practice to meetings with the Elsmore Swim Shop. You can use his code JACK15 for 15% off your order.*

Outside of the pool, Jack took the time to see the sights while he was traveling the World Cup circuit! With stops in Shanghai, Incheon, Singapore, and Hong Kong, Jack saw it all thanks to DirectTravel.

*This excludes Mizuno, Birkenstock, clearance or sale items, team page product, gift cards and Jolyn. Cannot be combined with other discounts and offers.

Alex Massialas

Alex Massialas is starting his coaching career off strong! This past weekend, the Stanford Cardinal men’s and women’s teams competed at the Western Invitational to open the 2024-25 season. Both teams delivered dominating wins against No. 1 Harvard, and the women’s team added an upset victory over No. 5 Northwestern.

Read the full recap of the event online.

Every author should have an audiobook

Every author should have an audiobook version of their book. This statement does not mean that everyone has to be an audiobook lover, but the market appeal of an audiobook speaks for itself.

If you are a published author or aspiring author, here are some statistics you need to know:

  • Approximately 38% of American adults have listened to an audiobook in the last year.

  • Audiobook sales have continued to grow in 2024, topping $2 billion so far.

  • The country with the largest percentage of audiobook listeners is currently the United States with 79.18% of the market.

  • The number of audiobooks has grown exponentially over the years to match the growth rate of listeners. In 2010, there were approximately 6,200 audiobooks published and, in 2021, there were approximately 74,000.

There are many more statistics I could shout at you, but most important one is this: readers love to have options. Why not offer them as many reading option as you can?

Do you or someone you know have a story that should be told? We would love to chat and learn more about it!

*Statistics are from from a combination of Market.us Scoop and Publisher’s Weekly.

Abbas Karimi was in great company at the Broward County Sports Hall of Fame!

Shout out to Anita Mitchell, author of This Gift: The Story of Abbas Karimi, for sending these photos along!

Sponsor Spotlight: Speedo

The Speedo brand was founded in 1928 with a simple mission: to inspire people to swim. Since it’s inception, Speedo has had a passion for innovation and has utilized that passion to bring swimsuits and gear to make every swimming moment better.

From racing suits to lounging suits, Speedo has a suit for everyone and creates their suits using the latest technology. This commitment includes a commitment to sustainable swimwear, utilizing recycled threads into the fabric repertoire.

Give the gift of swimming this season! Speedo has launched their gift shop ahead of the holiday season and is offering 30% off select products for the next 48 hours (discount already applied).

Champions Mojo, Episode 261: “Olympian and Champion of Chemistry and Kicking: Chris Stevenson”

In this episode, we sit down with Chris Stevenson, an Olympian (Greece) and world and national holder in Masters swimming, chemistry professor, and long-time volunteer for U.S. Masters Swimming. Chris opens up about his recent return to swimming after a long hiatus due to personal and professional challenges, including the loss of his parents and a demanding role as the Chemistry department chair at the University of Richmond. He discusses how he navigated his time away from the pool, including recovering from a shoulder surgery, and the physical and mental hurdles of getting back into shape after being out of the water for so long.

Chris delves into his reputation for outstanding underwaters, sharing insights on how to develop a strong dolphin kick and improve performance off the walls. He provides practical tips for swimmers of all levels to strengthen their legs and breath control. Chris also reflects on the joys and struggles of balancing swimming with life, emphasizing the importance of setting realistic goals, finding enjoyment in the process, and re-connecting with the social aspects of the sport. 

Catch up on EVERY episode at ChampionsMojo.com.

Craving more from the Champion's Mojo team? Grab your copy of Kelly Palace's Take Your Mark, LEAD! and Maria Parker's Do Tough on Amazon!

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