Venue updates from LA28!

Good morning.

We interrupt our typical Milano-Cortina 2026 hype with some LA28 news: the organization has unveiled a comprehensive breakdown of the 2028 Olympic and Paralympic venues!

LA28 will see major events held across the city of Los Angeles and the surrounding county. Events will be held at iconic locations such as the Universal Studios Lot (Squash), Venice Beach (Triathlon, Marathon, & Cycling Road), USC Sports Center (Rhythmic Gymnastics & Badminton), Dodger Stadium (Baseball), and more.

Stay up to date on information regarding the venues, new and returning sports, and exciting Olympic & Paralympic news from LA28 by signing up for the LA28 newsletter!

Enjoy your Wednesday, folks!

— Taylor

P.S. Nervous about missing upcoming news from CG Sports? Follow us on Instagram (@cgsportsco), Facebook (CG Sports Management), and, of course, our weekly newsletter.

Jack Wallace

2x Paralympic gold medalist Jack Wallace travelled to Buffalo, New York to promote the upcoming World Championships with USA Hockey. The group met with fans, completed interviews, and promoted the sport to all present. The 2025 World Para Ice Hockey Championships will skate into action May 24 - 31 in Buffalo.

View photos from the day on Jack’s Instagram account!

Kieran Smith

The NOW Foods family has grown once more with Kieran Smith joining the team as an Official Ambassador! Kieran shared on his Instagram that NOW Foods “have helped me stay on top of my nutrition and recovery.”

Visit www.nowfoods.com to learn more about the NOW Foods products and supplements that Kieran uses as fuel throughout the season, and use discount code “Kieran” for 20% off at checkout.

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, and cure or prevent any disease.

Social Media Posts You Should Be Making: Coaches Edition

Social media is a key component of marketing and how we consume information. However, marketing strategies should vary depending upon your role.

Over the years, we’ve worked with athletes, coaches, and teams to help them develop their brand and marketing strategies. This series will highlight successful strategies that work for the different groups (athletes vs. coaches vs. teams).

This week, we are covering successful posts that coaches should be making.

  • Mindset posts. A coach’s values are paramount to understanding how a team functions. This could be a pinned graphic on a social media page a la Ted Lasso’s “Believe” poster or motivational quotes that you, a coach, personally believe in.

  • Game day posts. Coaches are part of the hype and athletes love when their coach is excited about the upcoming game/meet/match! By sharing upcoming schedule news, you are communicating the importance of your team’s events and increasing the potential crowds at each event.

  • Camps and clinics information. If you are a coach who runs a camp or clinic, then sharing information on social media is a smart route. As a coach, chances are you have fellow coaches (potentially local), parents of prospective recruits, alumni, and more following you. This means that each post you make has he potential to reach wide audiences.

Coaches, these are just a handful of ways to engage your community via social media. Find what works for you and enjoy finding new ways to communicate with your community.

Tune in next week for Part 3 of “Social Media Posts You Should Be Making!”

Introducing Softball Barbie! Follow along with the SEC Network as Haylie McCleney covers the 2025 Softball season.

Sponsor Spotlight: Speedo

The Speedo brand was founded in 1928 with a simple mission: to inspire people to swim. Since it’s inception, Speedo has had a passion for innovation and has utilized that passion to bring swimsuits and gear to make every swimming moment better. 

From racing suits to lounging suits, Speedo has a suit for everyone and creates their suits using the latest technology. This commitment includes a commitment to sustainable swimwear, utilizing recycled threads into the fabric repertoire. 

Speedo is throwing a spring shopping event! Enjoy 20% off select lines using code “SPRING” at checkout - shop all products available in the spring sale today! 

Catch up on all episodes of Champions Mojo!

Whether you’re killing time on your drive to work, at the gym, or while busting out your cleaning supplies, the Champion’s Mojo podcast is an option you should have on hand. The Champion's Mojo podcast is hosted by Kelly Palace, a world-record setting Masters athlete and Health and Performance coach, interviewing champions, coaches, and experts in what helps them excel in sports and in life.

Catch up on EVERY episode at ChampionsMojo.com.

Craving more from the Champion's Mojo team? Grab your copy of Kelly Palace's Take Your Mark, LEAD! on Amazon!

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NIL Playbook: Adapting to a Shifting Landscape